Advice
August 11, 2013

Soliciting Minority Donors: Advice From Scholars of Giving


Marybeth Gasman

Donors want to be solicited by people who look and talk like them, says Marybeth Gasman, co-author of “Engaging Diverse College Alumni: The Essential Guide to Fundraising.”

Along with Nelson Bowman III, executive director of development at Prairie V...

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