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Full Schedule


Effective Fundraising Appeals: Live Critiques

How effective are your fundraising appeals? Join The Chronicle of Philanthropy to learn what works best in direct-mail and e-mail fundraising appeals. Our fundraising expert will offer live critiques of audience-submitted fundraising appeals and offer insights into how to make them more compelling and produce better results.

register for this Webinar Early Bird: $75 After May 5: $96

Successful Volunteer Engagement

During this session, we will share eight ways to engage volunteers more effectively and feature case studies that illustrate the power of four of those techniques. The case studies will feature organizations of varying size with different types of volunteers. This webinar is designed for nonprofits that already rely heavily on volunteers and want to improve processes, relationships, and outcomes.

register for this Webinar Early Bird: $75 After May 17: $96

Clean Up a Messy Donor Database

Nonprofit database managers share their methods for staying on top of the endless chore of maintaining accurate information about donors.  You’ll hear real-world tips and tactics for ensuring the reliability of donor data―the foundation of all your fundraising.

register for this Webinar Early Bird: $75 After June 2: $96

How to Attract Wealthy Donors

For fundraisers who are new to major-gift cultivation or experienced development professionals looking for fresh approaches to soliciting the very wealthy, this session will share insights from veteran fundraisers. We’ll share dos and don’ts for building effective relationships with philanthropists and provide insights into the preferences of wealthy donors, in this practical one-hour session.


Year-End Campaigns: Strategies That Work

Many nonprofits raise 40% of their annual revenue during the holiday fundraising season. Join us for an online session that will offer fresh ideas for your critical year-end campaigns. We’ll share examples of approaches that worked at other nonprofits, offer tips for integrating direct-mail and online giving, and share strategies to help you plan a strong campaign to close 2016.


Build Ties with Diverse Donors

As the latest U.S. census indicates, a demographic shift is underway. Donors of 2025 and beyond will be more far more diverse. Fundraising experts warn that traditional appeals and approaches don’t always resonate with Americans of all races and ethnicities.  Yet few nonprofits have figured out how to attract diverse donors.  Join us for strategies and tactics to engage diverse donors and broaden support for your cause.


Using Sales Techniques to Improve Fundraising

Also known as cause-selling in some circles, the concept of applying sales techniques to fundraising is controversial, but it is gaining traction. This session will explain why sales techniques work for fundraisers and how to apply them to improve your results.


Build a Strong Young-Alumni Program

Join us to gain insights into the millennial mindset and get proven techniques to help you tailor your fundraising to young donors. We’ll share examples of appeals and events that engage students and recent graduates effectively, fostering long-term relationships and building active and supportive communities of alumni.


Raise Money Through Targeted Online Advertising and Marketing

Join us as we explore new options for targeting potential donors online through advertising with networks such as Google’s AdWords and Display Network, as well as social media, sponsored search, and other digital marketing tools. We’ll show you how you can use data and technology to identify and target the right demographic groups to advance your organization’s goals and reputation.


Tell a Powerful Story in Every Medium and Raise More Money

This session will identify the building blocks of a strong story and explain how nonprofits can adapt one story to the many different avenues of communication available—from various social media platforms to direct mail to email and online messaging. You’ll see how to adapt, repurpose, and properly package the same story for different communication tools and even different audiences.


Grant Seeking

Winning Grants: The Program Officer's Perspective

Join The Chronicle of Philanthropy and foundation program officers for an inside look at the characteristics of winning grant proposals. They’ll offer you a candid look at what works and what doesn’t and you’ll gain a gain a better understanding of the criteria program officers use to evaluate proposed projects.